BUILT JUST FOR YOU
// affordable prescription drugs · D2C · PATIENT PLATFORMS
PATIENTS WHO CAN AFFORD THEIR MEDS TAKE THEIR MEDS.
Patients are always looking for affordable prescription drugs. Non-adherence costs the US healthcare system $300 billion annually. A significant portion is cost-driven. RxUtility gives engagement platforms the data layer to close that gap — proactively, at scale.
ANNUAL COST OF NON-ADHERENCE
$300B+
US HEALTHCARE
PATIENTS WHO SKIP DUE TO COST
29%
US ADULTS
CASH DISCOUNT VENDORS AGGREGATED
12+
LIVE PRICING
INTEGRATION TIME
5–10 Days
FULL API ACCESS
THE CHALLENGE
SURFACE affordable prescription drugs WHERE PATIENTS ALREADY ARE.
Most patient engagement platforms are built around reminders. But reminding a patient to take a medication they cannot afford does not improve adherence — it just surfaces the problem without solving it.
RxUtility gives engagement platforms the missing piece: real-time affordability data that can be surfaced proactively, before the patient abandons their prescription. Trigger outreach when savings are available. Close the gap before it opens.
WHAT YOU GET
KEY CAPABILITIES
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- 01 Proactively surface savings to patients before they fill — or fail to fill — their prescription
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- 02 Automated copay coupon matching by drug, dosage, and insurance plan type
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- 03 Trigger outreach campaigns when cash price beats insurance price at nearby pharmacies
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- 04 Specialty medication support with manufacturer hub program data included
$300B LOST TO NON-ADHERENCE. MOST OF IT COST-DRIVEN.
$300B+
US HEALTHCARE
29%
US ADULTS
5–10 Days
FULL ACCESS
ENGAGEMENT DOESN’T BREAK AFTER THE VISIT. IT BREAKS AT THE PHARMACY.
According to the National Community Pharmacists Association (NCPA), nearly 1 in 3 prescriptions are never picked up, often due to cost confusion or lack of clarity at the point of fill. For health plans and PBMs, that’s a lost moment of engagement. When members leave the care experience without clear, affordable options, intent disappears. RxUtility keeps patients engaged by surfacing real-time pricing and alternatives directly within the experience, turning uncertainty into action and improving follow-through when it matters most.
How It Works
FROM ZERO TO LIVE IN 10 DAYS.
Getting access to affordable prescription drugs shouldn’t take months of integration or complex onboarding. RxUtility is built to move fast, giving your team a clear and direct path from first conversation to full production access. Our healthcare pricing API simplifies the process, so you can test, validate, and deploy without unnecessary delays. From sandbox exploration to real-world implementation, every step is designed to remove friction and accelerate impact. In less than 10 days, you can start delivering real-time pricing transparency, helping users find affordable medications and make better decisions at the moment it matters most.
01
Book a Discovery Call
20 minutes. No obligation. We demo the API, understand your use case, and confirm fit. You'll know if it's right before you leave the call. We keep it direct — no decks, no fluff.
02
Take a Test Drive
Sandbox API access. Free trial. Explore at your own pace, with your own data, against your real use case. We call it a test drive. You call it proof. No credit card required.
03
Go Live
A quick contract and a new API key. Full production access in 5 to 10 business days. Your team can start delivering real savings to real users immediately. That's it.
YOUR PLATFORM.
EVERY SAVINGS OPTION.
Full API access in 5–10 days. No long sales cycles. No six-month implementations.